Charles Kochel

Director of Marketing, WhyteSpyder

After working over 12 years for behemoth Wall Street firms, I was ready to and break away from corporate financial management. Motivated by my vision to create a business that aligns with my beliefs and capabilities, I founded Yield Wealth and co-founded Bendi Baby Yoga Mats. Now, I serve full-time with WhyteSpyder, where we create and manage the best content in the world. My responsibility with WhyteSpyder is to leverage our business expertise, as a force for good in our Northwest Arkansas community.

My side hustles include writing, Traveling, fly-fishing, outdoors, culinary, and music. My wife Brooke is completing nursing school at NWACC. We have 2 daughters, the light of our lives, Sage Pilar, 7 and Rumi Simone, 4.

My belief is hydration is a silent killer and mindfulness is the key to minimizing the number of health issues caused by dehydration. Being aware and present for yourself, teaching your family, friends and colleagues about hydration, and being prepared will save lives. We appreciate The Kendrick Fincher Foundation for empowering our community the resources needed to educate and inspire a positive impact and save lives.